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Genus is not a game as most people think of one. It's not a video game, but it is fun, and our Agents will feel like they are playing. The goal of Genus is to make sustainability fun, engaging and rewarding for young people. We have designed the platform to include principles of gamification, like reward, levels, points, collaboration and competition. Our young Agents can enter an immersive and engaging online world, where they have an avatar of their own. There are lots of fun things to do and lots of new discoveries to make, new challenges and even weekly surprises. While the platform is online, the missions direct the Agents out into the real world, where they get active saving the planet. We call this screen time to green time.
So, is it a game? Kind of....But who said saving the planet couldn't be fun?
Our mission is to develop a generation of young people that think instinctively and act decisively for the planet. Each action taken with Genus has a measurable, positive impact on the planet. It starts with education. We provide a framework that promotes critical thinking about sustainability, by understanding the issues and considering practical solutions. By developing students' ability to consider real-world implications for their actions, Genus develops personal responsibility and drives positive behaviour changes and builds real-life skills.
Yes, absolutely. We believe that knowledge is power and thinking is critical. Genus is designed to help develop a deep understanding of sustainability in young people.
We also offer a Genus for Schools product, that allows teachers to bring sustainability into the classroom. See more on this on our Educators page.
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